BTS’s power and influence has become more than just their music and their message, as their name has become a brand in itself. With their rise in popularity all over the world, they have become one of the most sought after group to collaborate or sign a contract with by major companies. Here’s a list of some of the brands that BTS has worked with!
1. Seoul X BTS
BTS has been the honorary tourism ambassadors for the city of Seoul since 2017 and have continued to spread the culture of Korea to fans all around the world.
2. FILA X BTS
FILA chose to work with BTS as their global endorsement model last year because the group’s energetic image matched well with the brand’s identity.
3. Lemona X BTS
They also became the brand models for vitamin brand Lemona last year as a way to expand the overseas market of the product.
4. Hyundai X BTS
Hyundai Motor Group worked with BTS in order to give a better understanding of the global hydrogen campaign.
5. Samsung X BTS
BTS worked with Samsung to release a special BTS edition phone that comes with pre-installed BTS themes as well as Weverse.
6. Chilsung Cider X BTS
BTS became the new models for Chilsung Cider earlier this year and endorsed the company’s new orange and peach flavored drinks.
7. Formula E X BTS
BTS became the global ambassadors of ABB FIA Formula E at the end of last year as a way to promote how electric vehicles can help fight climate change.
8. Bodyfriend X BTS
BTS also teamed up with luxury massage chair Bodyfriend and have helped the brand’s sales increase in no time at all.
9. Starbucks X BTS
At the beginning of this year, BTS teamed up with Starbucks to release merchandise and food as part of the “Be the Brightest Stars” campaign that helped the educational development for young, disadvantaged people.
10. Baskin Robbins X BTS
BTS most recently revealed to be collaborating with Baskin Robbins to release a special ‘7’ cake to celebrate their seventh year since debut.
These are only some of the many endorsements and collaborations that BTS has done so far. They have also done other brands including jewelry, clothes and more. Fans are excited to see what other brands BTS will be working with in the future!